SmartPencil is Informativ’s embedded, automated first-pencil engine that instantly produces accurate, credit-qualified, and complete deal structures. SmartPencil is a dynamic “What if” cheat sheet for the desk, improving profit, speed, accuracy, and consistency.

SmartPencil integrates with sources including banks, lender programs, and regional incentives, to handle a vast array of financing scenarios that support the unique needs of each customer.
SmartPencil is integrated into our one-of-a-kind Compliance platform and ensures every pencil is saved to a customer’s digital deal jacket.
SmartPencil adapts to the unique needs of each dealership. Calculations are tailored to specific transaction scenarios and can be configured based on a variety of factors including your lenders, OEM rebates and incentives, markups, trade equity, and your preferences.
SmartPencil automatically selects the best payment structures and terms based on profitability and dealer preferences, enabling payments that need to balance dealer profit and customer affordability.
Our fast, modern, REST API and responsive technology, built for today’s dealerships, processes data in real-time, has no usage limits, and delivers deal structures instantly and reliably.
Desking tools show you the deal. SmartPencil shows you the field of play:
“The full suite of solutions that Informativ provides is great. We were disjointed before and now that it’s all under one umbrella it’s easier for the stores to manage, easier for us from an audit perspective to dial in what’s happening. We’re also saving money!”
– Ben Stillwagon, Director of IT, Cavender Auto Family
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From instant, better and trackable leads to a compliant sales process with industry-leading credit technology, give us 15 minutes and we'll show you how we can help your dealership.
Informativ provides instant, prequalified customers and buyer insights, the only proactive and enforceable compliance platform for dealership showrooms, and industry-leading credit technology to thousands of auto dealerships and businesses. Contact us today to see how our solutions will solve your top challenges.
From helping your team go further faster, sell more cars, and make more money to ultimately giving you peace of mind, our complete and proactive credit and compliance solution improves, expedites, and complements your current sales procedss. See why top dealers are happy they chose us… and you should too.