Dealership Type: Family-Owned Franchise Dealer Group
Brands Sold: Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Hyundai, Jeep, Mercedes-Benz, Mitsubishi, Nissan, Ram, Toyota, Volvo
Locations: Wisconsin — Delavan, Elkhorn, Platteville, Greenfield, Oak Creek, Stoughton, Madison, Milwaukee, Beloit, Lake Geneva
Illinois — Macomb, Morrison, Mt. Carroll, Belvidere, Sterling, Sycamore, Woodstock, Antioch, East Moline, Quincy, Lake Bluff, Galesburg
Iowa — Davenport
Minnesota — Apple Valley, Hastings
At Kunes Auto Group — a family-owned multi-franchise dealer group operating 38 franchised dealerships and employing nearly 2,000 team members across Wisconsin, Illinois, Iowa, and Minnesota — managing a large and growing operation requires consistency at every level. With dozens of stores, nearly 2,000 employees across multiple rooftops, having a standardized, compliant process is critical.
“Informativ helps us ensure that we have compliance at every level from salesperson to sales manager to F&I,” says Scott Kunes.
The platform creates visibility and accountability across the entire dealership. “The tech really tracks everything… so we know that the customer experience is consistent and compliant.”
It also helps leadership stay proactive. “When you’re managing this many rooftops, it’s essential to catch issues early and make the necessary changes,” Kunes explains.
Beyond process control, Informativ delivers measurable savings. “We had stores that would do two or three hard pulls on every single customer… super inefficient and costly,” he says.
Now, with smarter tools in place, the group controls unnecessary bureau expenses while improving efficiency across all stores.
