Case Study

Informativ Helps the World’s #1 Chevy Dealership Run Faster, Safer, and Cleaner

Classic Chevrolet logo with the slogan 'Relax... and enjoy the difference,' displayed on a translucent banner over a car dealership lot.

Dealership Type: Franchise Auto Dealership
Brand Sold: Chevrolet
Location: Grapevine, Texas — serving the greater Dallas–Fort Worth area

Overview

At a dealership operating at Classic Chevrolet’s volume, with thousands of deals, customers from across the country, and a 63-acre campus to manage, small process breakdowns cost real money. Missing paperwork delays accounting. Unverified identities expose the store to fraud. Manual steps slow down salespeople and frustrate customers.

Finance Director Aaron Cameron has used Informativ for a decade across multiple stores. When he joined Classic Chevrolet in Grapevine, Texas, bringing Informativ with him was an easy call.

Challenge – Speed & Control at Scale

Before Informativ, the early stages of a deal depended on manual steps: walking to a copier for the driver’s license and insurance card, collecting paper credit applications, and making sure everything reached the right department. At high volume, those steps compound quickly.

Classic Chevrolet needed a way to move faster without creating gaps in their process for the sales team, the F&I office, and the accounting team upstairs.

“I’ve actually used Informativ for about 10 years. I’ve used it for a couple different stores. So when I got here, I thought it would be a great idea to bring it over here. It’s a fantastic product and it does great things for the dealership.”

— Aaron Cameron,
Finance Director, Classic Chevrolet Grapevine

Solution – One Connected Digital Workflow

With Informativ, Classic Chevrolet replaced disconnected paper steps with a single digital process accessible from a phone or tablet. Driver’s licenses are scanned and verified for fraud. Insurance and credit applications are completed digitally. Customer information flows directly to the CRM. Everything lands in one secure deal file.

The result is a faster, cleaner experience on both sides of the desk. Salespeople keep the deal moving without breaking the customer interaction. Customers don’t wait through unnecessary manual steps.

The Results:

Cleaner deals. Faster handoffs to accounting

A high‑volume dealership’s accounting team depends on complete, organized deal files. Scattered paperwork, missing documents, and incomplete deal jackets create delays and extra work. Informativ consolidates everything into one place from the start of the deal.

“It actually makes it easier for accounting, so everything is done in one place rather than a piece of paper maybe missing or something like that. The portfolio is just a lot cleaner and easier to get upstairs and build in a timely fashion.” — Aaron Cameron

CRM integration that protects follow‑up opportunities

When a customer walks in, a salesperson scans their driver’s license using Informativ’s mobile app and automatically creates a digital deal jacket in the CRM. That single step prevents one of the most commonly missed opportunities in sales: a customer comes in, is helped, but never gets entered into the system.

“Rather than a person coming in, we make a copy of the driver’s license, maybe we don’t put them in the CRM — Informativ links it up, speeds it up, and makes sure we continue our follow up and sell more cars.” — Aaron Cameron

Fraud prevention: the biggest benefit

Classic Chevrolet sells to customers from all over the country. That reach creates real exposure: fake driver’s licenses, stolen identities, and fabricated pay stubs that look convincing to the naked eye. Cameron is direct about the risk.  

“It’s identity theft for sure. Technology’s pretty good for fraudsters — they can make a driver’s license now and pay stubs and stuff like that that we can’t always catch with the naked eye, but the technology does.” — Aaron Cameron

Classic Chevrolet experienced fraud before Informativ. Now, driver’s license verification — which validates 250+ unique barcode formats — catches what manual reviews miss.

“That’s the one main thing that I think is the biggest benefit: the driver’s license scan. And then everything’s done in one file. We have had fraud get through…before Informativ. Now it’s easier and better for us to catch it going forward.” — Aaron Cameron

Why Classic Chevrolet recommends Informativ

Cameron has tried other products. None delivered the same combination of usability, security, and a complete feature set. For a dealership competing at the highest level, the bar is high.

“We’ve tried different products before and it just hasn’t had the same impact that Informativ has had. This is a lot more user‑friendly, capable, and it has all the access and features we need. One, for dealer safety, making sure that we’re in compliance and everything’s done. It speeds everything up. The technology, the features…it’s way better than anyone else.” — Aaron Cameron, Finance Director, Classic Chevrolet Grapevine

If you’re a dealership looking to modernize your process, protect your customers, and close deals faster, Informativ is your all‑in‑one solution — just ask the team at Classic Chevrolet Grapevine. Click here to learn more!