Case Study
Pohanka Auto Group
Faster Sales-to-F&I for Pohanka Auto Group
“It streamlines everybody’s efficiency within the store.”
Pohanka Auto Group Streamlined Its Sales-to-F&I Process with Informativ
Before Jimmy Robinson, the CFO at Pohanka Auto Group, joined the company—he had used Informativ before and brought that experience with him.
“I kind of cheated when I got there,” Jimmy says. “Because I’d used Informativ’s compliance platform where I came from before… so I knew the value of it.”
That value? Clarity from the start.
“If you know upfront that you’ve got a problem, it streamlines everybody’s efficiency within the store,” he explains
By equipping auto dealer’s sales process with a digital platform that collects and creates customer information, checks for fraud, and prequalifies customers, Informativ helps identify qualified buyers early. The F&I team receives clean, prequalified handoffs—complete with credit insights and deal potential—so they can jump straight into structuring the deal.
The result is more deals completed, fewer customer drop-offs, and a smoother experience for everyone involved.
With Informativ, Pohanka has turned its sales process into a well-oiled machine while keeping their compliance air-tight.
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“The full suite of solutions that Informativ provides is great. We were disjointed before and now that it’s all under one umbrella it’s easier for the stores to manage, easier for us from an audit perspective to dial in what’s happening. We’re also saving money!”
– Ben Stillwagon, Director of IT, Cavender Auto Family