Cavender Auto Controls Credit Usage with Informativ

At Cavender Auto Group, controlling credit usage felt like a never-ending battle. With hundreds of pulls happening monthly just on shoppers—not buyers—the financial impact added up fast. That’s where Informativ stepped in.

By integrating Informativ’s Total Solution platform and soft pull prequalifications into their process, Cavender saw an immediate shift. The team could now gauge customer credit profiles without triggering a hard inquiry, allowing them to focus only on qualified buyers—before running a full credit report.

“Our bill at just one of our high-volume stores dropped dramatically,” says Ben Stillwagon, Director of IT for Cavender Auto Family. “We’re seeing an incredible amount of savings.”

He adds that the all-in-one nature of Informativ’s platform made the impact even more significant. “What we were new to is just how it’s all under one umbrella—and the cost savings that come with that.”

In a market where every dollar counts, the results speak for themselves. “Anywhere we can find extra pennies to help our bottom line has been really beneficial,” Ben says. “We’ll probably see six figures in savings this year, which is awesome.”

Thanks to Informativ, Cavender Auto now has a streamlined, smarter process that benefits both the dealership and the bottom line.